Redesign de website com foco no usuário: o caso da Secretaria de Estado do Meio Ambiente do Amazonas

Abstract

This study proposes the development of a redesign for the website of the Environmental State Secretariat of Amazonas. Using the Double Diamond methodology (British Design Council, 2005), the project employs interface design, user experience, and information architecture to develop an alternative that focuses on user-friendliness. Throughout the project, various activities were performed, including defining personas, creating a CAD matrix, establishing user journey mappings, conducting a questionnaire, creating high, medium, and low fidelity wireframes, and ultimately producing a prototype interface that demonstrates the flow of the main screens. The content available on the website was thoroughly examined to determine the best navigational approach, enabling its implementation within the proposed redesign. As a result, a high-fidelity prototype was obtained that met the needs of the users who tested it. It is concluded that the process and analysis of the Project shows the importance and necessity of the existence of structured government sites according to the needs of its users, facilitating access to information.