O uso das redes sociais online como ferramentas de informação, comunicação e educação por bibliotecas universitárias brasileiras

Abstract

With the advent of the internet and the emergence of Information and Communication Technologies (ICTs), society has been provided with more connectivity and, consequently, the overcoming of face-to-face communication barriers to reach the digital and virtual. However, it is believed that university libraries can also make use of these ICT resources and be very well benefited, not only in terms of greater communication reach with their community, but also for the promotion of education, interaction with users and the promotion of its products and services. From these considerations, in the development of this work we propose to address what are the resources and/or tools associated with ICTs that university libraries have used to go beyond their traditional physical space and, thus, also reach their users in the digital spaces. The study focused on the use of online social networks by libraries of Brazilian federal universities that are active in the National Register of Courses and Institutions of Higher Education, of the Ministry of Education (MEC). It is understood that from the moment libraries choose to make use of tools such as online social networks, they position themselves strategically before their community, given that the new human generations are increasingly prone to access to technologies, online connectivity and the rapid retrieval and absorption of information. Therefore, we must understand that we are living in a new phase of culture recognition in our society, which has been called digital culture, and it is necessary that libraries and librarians also dominate their place in this space.