Os impactos da pandemia nas casas noturnas e eventos em Manaus: uma análise multi-estudo de casos

Abstract

The COVID-19 pandemic has had a profound impact on the entertainment sector in Manaus, especially on nightclubs and events. This study aimed to highlight the current situation of the events sector and nightclubs in the city of Manaus post-pandemic. The research is qualitative in nature, exploratory in character, and uses an applied approach, employing semi-structured interviews conducted with representatives of nightclubs and companies in the events sector. The results indicate significant financial losses, high operational costs—particularly rent and electricity—, increased indebtedness, staff reductions, and psychological impacts caused by the uncertainties of the period. The findings also reveal changes in consumer behavior, as decreasing interest in nightlife activities negatively affected the sector’s recovery. Survival strategies included innovation, commercial partnerships, and adjustments to business models. Respondents also highlight the need for government support, such as tax reductions, credit lines, and less bureaucratic processes for licensing. The study concludes that although the sector shows signs of recovery, its stability depends on public policies and continuous adaptation to new post-pandemic consumption dynamics.