A utilização da inteligência artificial nas universidades públicas e privadas do Amazonas: um estudo comparativo nas ciências sociais aplicadas

Abstract

This study aims to analyze how artificial intelligence has been used in higher education in Amazonas, examining the experiences of students from both public and private universities. The research focuses on the Applied Social Sciences, with an emphasis on the Administration, Accounting, and Economics programs. For this purpose, students from two public universities (UFAM and UEA) and three private institutions (Nilton Lins, UniNorte, and Fametro) were included. The methodology combines a literature review with a bibliometric analysis based on 579 articles collected from the CAPES and Web of Science databases between 2019 and 2025, complemented by national studies available on SciELO whenever necessary. For data analysis and visualization, the VOSviewer and Excel software tools were used, allowing the identification of the main authors, institutions, countries, and research topics related to artificial intelligence. In addition, a qualitative field survey was conducted using a questionnaire applied via Google Forms to the participating students. The results indicate that the use of artificial intelligence is already present in the daily routines of students, although unevenly across programs, institutions, and age groups. The findings also reveal a limited perception of institutional support for the proper use of these tools, which stands out as one of the key insights of the study.