Impactos da comunicação na gestão de recursos humanos: estudo de caso em uma indústria de plásticos em Manaus

Abstract

This study analyzes the impacts of internal communication on human resource management in a plastics industry located in Manaus, Brazil, with an emphasis on its effects on employee engagement, retention, and performance. The exploratory and descriptive research is based on direct observations and analysis of employee perceptions regarding existing communication flows. The results indicate that a lack of clarity and standardization in communication channels compromise integration between departments, favoring rework, noise, and decreased motivation. On the other hand, communication practices based on transparency, continuous alignment, and two-way exchange proved capable of strengthening the organizational climate, increasing team commitment, and contributing to reduced turnover. It concludes that internal communication plays a strategic role in operational efficiency and human development within the industrial context.