Desafios e potenciais de espécies nativas de frutas comercializadas no mercado municipal em Humaitá-AM

Abstract

This study aims to analyze the challenges and potential of native fruit species in the municipality of Humaitá, Amazonas, highlighting their ecological, economic, and sociocultural importance. The research is based on the understanding that, despite the Amazon's rich biodiversity, many native fruit species remain underutilized and face obstacles related to conservation, marketing, and valorization. The methodological approach is qualitative and exploratory, involving semi-structured interviews with vendors from the Municipal Market of Humaitá. Data analysis was conducted using content analysis, allowing the identification of thematic categories such as consumer perception, logistical challenges, lack of public policies, and strategies for valorization. The results indicate the potential of native fruits as a sustainable alternative for income generation and environmental conservation, especially when combined with traditional knowledge and community initiatives. The study contributes to the debate on the rational use of Amazonian biodiversity and emphasizes the need for public policies aimed at strengthening the local production chain.